url=’http://www.dallonc.com/2011/01/the-numbers-are-a-tool-not-the-tool/’;username=’@dallonc’;In the “Mad Men” days, decisions were normally made by instinct, experience, and gut feel. Company leaders would debate opinions because good data took too long to develop and distribute. The technology boom has provided us with incredible amounts of data and information for our decisions. Don’t misunderstand me. Information is a great thing for [...]
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